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Kenneth Kahn B. The PDMA Handbook of New Product Development


New Product Development is one of the most important challenges facing organizations today. The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge topics for both new and experienced product development leaders. It offers a comprehensive and updated guide to the practices, processes and tools critical to achieving and sustaining new product/service development success in today’s world, delivering valuable information about the fundamentals as well as emerging practices such as venturing, virtual product development and the use of social media in NPD. As the premier global advocate for professionals and organizations working in the fields of new product/service development, PDMA has assembled in the Handbook unique content on the critical aspects of product development success including its 2012 Best Practices Research, Lessons Learned from its Outstanding Corporate Innovator Award Winners and keys to success from organizations with proven innovation track records. The 3rd Edition is an essential reference for anyone with responsibility for product development activities, from novices looking for fundamentals to experts seeking insights on emerging concepts, and is relevant for all functions and all product/service industries.

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Construction Specifications Institute The CSI Product Representation Practice Guide


The must-have reference on construction product representation—and the essential study aid for the Certified Construction Product Representative (CCPR) Exam The CSI Practice Guides are a library of comprehensive references specifically and carefully designed for the construction professional. Each book examines important concepts and best practices integral to a particular aspect of the building process. The CSI Construction Product Representation Practice Guide is an authoritative resource for the principles and best practices of effective construction product representation. This easy-to-follow guide includes: Coverage of the construction process and the roles the construction product representative can play in it Information that clients require to select appropriate products to meet project requirements Knowledge, preparation, and use of construction documents The role the product representative plays in an Integrated Product Delivery (IPD) workflow Access to a password-protected website with bonus content, including a PDF of the printed book and copies of CSI format documents, such as UniFormat and SectionFormat/PageFormat The CSI Construction Product Representation Practice Guide is an essential resource for building product manufacturers, sales representatives, and related professionals and a valuable study aid to help prepare for the Certified Construction Product Representative (CCPR) Exam.

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Moser, Машинка для стрижки волос 1873-0055 VarioCut Cord/Cordless


Профессиональная машинка для стрижки волос MOSER VarioCut (1873-0055). Аккумуляторно-сетевая, роторного типа, аккумулятор никель-металл-гидрид (NiMH), время работы от аккумулятора до 75 мин, вес 280 г, индикатор заряда,съемный металлический нож,ширина 46 мм,высота среза 0,7-3 мм,4 насадки (3,6,9,12 мм).


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машинка для стрижки
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Brian Lawley Product Management For Dummies


Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, its now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If youre one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is—and isnt—to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more. Create a winning strategy for your product Gather and analyze customer and market feedback Prioritize and convey requirements to engineering teams effectively Maximize revenues and profitability Product managers are responsible for so much more than meets the eye—and this friendly, authoritative guide lifts the curtain on what it takes to succeed.

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Dulce Paredes Product Innovation Toolbox. A Field Guide to Consumer Understanding and Research


Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research brings together key thought-leaders and seasoned consumer researchers from corporate R&D, academia and marketing research companies to share their experiences, cutting edge consumer research tools and practical tips for successful and sustainable product innovation. This is an essential resource for product developers, marketers and technologists who want to implement consumer-centric innovation and are responsible for designing product-testing strategies from upfront innovation to support new product development. The scope of the book by chapter shows the steps that transform a consumer researcher to a Consumer Explorer that guides the project team to successful innovation and new product introductions. Product Innovation Toolbox is designed to appeal to broad audiences from consumer researchers, product developers, marketers and executives. With an emphasis on consumer understanding and examples that range from cheese to lipstick and printers to energy beverages, Product Innovation Toolbox offers guidelines and best practices for strategizing, planning and executing studies with confidence and high efficiency yielding faster and better insights.

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Moser, Машинки для стрижки волос 1591-0070 Hair clipper T-Cut/триммер, черный


Профессиональная машинка для тримминга волос MOSER T-Cut (1591-0070). Аккумуляторная, роторного типа, аккумулятор-икель-металл-гидрид (NiMH), время работы от аккумулятора до 60 мин,вес 135 г, индикатор заряда, съемный металлический нож,ширина 40 мм,высота среза 0,4 мм, низкий уровень шума, быстрая зарядка за 120 минут.


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